Archive | February, 2011

Meet Kaylie!

24 Feb

Kaylie in Adara Night paired with our Jean Jacket in Mid Manhattan and Bold Stripe Tee in Heather Stripe


Allow me to introduce the newest women’s style to our fit repertoire – the slim and sexy Kaylie fit! This fit combines the design features of a trouser and a bootcut along with a classic rise that flatters every body type. Hugging the body through the hip and thigh, the Kaylie continues to be slim through the knee and breaks at the calf into a bootcut leg opening creating a dramatic silhouette. The result is a modern and fresh leg lengthening look – and who doesn’t love having longer looking legs? For spring, this fit features trouser front slash pocket details and the 7 For All Mankind signature squiggle back pocket. We also offer the Kaylie in three great washes: Adara Night, New York Dark Featherweight, and Clean White. Welcome to the 7 For All Mankind fit family Kaylie! Shop the new Kaylie fit here.

Dressing For Bill

18 Feb

Decades before Scott Schuman of was roaming the streets snapping pics of fashion savvy sidewalk superstars, Bill Cunningham was capturing the essence of NYC style through his off-the-cuff and thought provoking street style photos. In the new documentary Bill Cunningham New York, set for release in NYC March 16th, director Richard Press takes an in depth look at the man behind the lens. For over 30 years, Cunningham has been known for his stunning yet spur-of-the-moment photographs of fashionably dressed New Yorkers – regardless of social status, occupation, race, or age. While looking at his photos, you can see a vivid story in the evolution of style and culture over the past three decades. I’ve watched the trailer for the movie a half a dozen times, and I can only wonder what the actual movie will be like! For more information about the film click here.

Photo Courtesy of

White Out

16 Feb

What’s the quickest way to freshen up your dull winter wardrobe? White denim! The ultimate sign that warm weather is right around the corner, white denim can instantly add a light, crisp, and clean vibe to any outfit. Throwing on a pair of white jeans immediately reminds me of long weekends on the beach and casual outdoor cookouts with friends. Here are a few of my top white denim picks for spring:

Women’s Jean Jacket in Clean White – Toss this over your favorite summer dress for a quick cover up on chilly summer evenings. This wash is based off of our bestselling basic white wash, but now on a new, super-stretch fabric. The updated wash is presented on a light 8.75 oz. stretch, Italian denim with fantastic recovery.  Click here to buy on our website.

Slimmy Slim Straight Leg in White – Ok guys, white denim isn’t just for the girls! Our White wash is presented on substantial 11.8 oz. non-stretch, organic white cotton with a pronounced vertical slub. The fabric starts off in its natural color of ecru and is then bleached white. Who knew denim could be so interesting? To purchase, click here.

To shop all of the white denim we have to offer click here.  There’s a little something for everyone!

Va Va Vanderbilt

11 Feb

Dive into the world of Gloria Vanderbilt, one of fashion’s most iconic women, with the newly released coffee table book, “The World of Gloria Vanderbilt” by Wendy Goodman.  A true Renaissance woman, Vanderbilt was an artist, author, actress, heiress, and socialite.  Through captivating and intimate photos, the book narrates her exciting series of life events while simultaneously taking a look into her chic lifestyle and impeccable style.  And don’t worry; there are also plenty of adorable baby pictures of her son, CNN’s Anderson Cooper (who wrote the forward to the book).  I also can’t help but love how she pioneered the world of designer denim, paving the way for premium denim enthusiasts for years to come.  “The World of Gloria Vanderbilt” can be purchased at select 7 For All Mankind full-priced U.S. retail stores.  For a complete listing our stores click here.

Gloria Poses With A Collection Of Her Denim Line

Spring Is In The Air!

9 Feb

After months of blistering cold weather across most of the country, there’s finally a light at the end of the wintery tunnel. The fashion world is buzzing about spring fashion, and we’re so excited to debut our latest spring styles. Our spring 2011 collection evokes a California lifestyle that revolves around casual sophistication and effortless style. This season’s ad campaign imagery showcases our rich denim-lifestyle by highlighting the collection’s simplicity of material and form. Take a peek at a few behind the scenes shots from our spring 2011 campaign shot by world renowned fashion photographers Mert Alas and Marcus Piggott. We brought on Creative Director Richard Christiansen from Chandelier Creative to assemble a team of fashion all-stars including stylist Patti Wilson, hair stylist Paul Hanlon, and make-up artist Tom Pecheux. Shot at a private home in Malibu overlooking Zuma Beach and the Pacific Ocean, our ad campaign features the beautiful all-American model Angela Lindvall accompanied by the approachably handsome Sam Webb. Get ready for spring folks, it’s heatin’ up!

For more behind the scenes photos and video, visit our Facebook fan page. To shop our newest spring arrivals click here.

How To Care For Your Denim

3 Feb

I know everyone is simply dying to do laundry this evening, so I’ve compiled a list of denim care tips to maximize the shelf life of your favorite jeans.

  • Step Away From The Dryer – Keep your jeans looking as fresh as the day you first purchased them by air drying them – tossing them in the dryer is where most fading and shrinkage occurs.
  • Soften Up – That being said, air drying tends to make jeans a little stiff.  Avoid this by throwing in fabric softener when washing them.
  • Flip It And Reverse It – Wash jeans inside-out; this is particularly crucial to maintain the richness of dark washes.
  • Flying Solo – Brand new dark jeans should be washed by their lonesome to avoid dye transferring onto the rest of your prized garments.
  • Brrr It’s Cold In Here – Always wash your denim in cold water to avoid shrinkage; no one wants to get caught in jeans that are too snug.
  • Preserve Precious Details – Keep jeans with trendy embellishments, rips, and tears looking brand spanking new by washing in a mesh bag on delicate cycle.
  • Use Special Detergent – Give your denim the VIP treatment by investing in a detergent that’s specifically designed to keep jeans super soft and washes from fading.  Personally I love the Denim Wash from The Laundress, which can be purchased at any one of our U.S. retail stores or here.

Your jeans treat you right, so you should treat them right!

7 Obsession: Coated Denim Western Button Down

1 Feb

Denim isn’t just for pants guys! We treated our signature denim fabrication with a cool, modern black coating then combined it with a classic silhouette to create the Coated Denim Western Button Down. This rugged looking – yet super soft shirt makes channeling your rebellious James Dean spirit easier than ever before. Style it with a pair of white pants for a fresh spring vibe or with light blue jeans for a fashion forward denim-on-denim look. Buy the Coated Western Button Down here.